It all started in 2011 when Ai Ching and Andrea founded Yet Another Studio, a graphic design agency based in Penang, an exotic Malaysian island known for its rich variety of food and incredible heritage sites. They quickly realized “infographics" has become a buzzword, and that anyone who was serious about their content strategy or hungry to make their communication visually attractive would probably look into creating one eventually. From 4 people working day and night in a small Penang-based warehouse, our first do-it-yourself infographic platform was born. Now, we’re 72 months in, serving over 5 million users, and growing every single day. Every time marketers drive more visits to their website, teachers engage and spark interest in their students, children create stunning presentations for their assignments and nonprofits spread awareness of their noble causes, we get extra energy boosts to keep evolving and bringing even greater tools to the world. To you. And this is how it happened (more less). Let us take you on a little journey!
As CEO, Ching oversees a number of areas at Piktochart and takes an unconventional approach to startup growth. She goes against the grain of what the startup world teaches passionate entrepreneurs in areas including bootstrapping, talent management and culture ”shaping.” Ching wants to build businesses that run on performing, happy and loving people.